Campaign: HR managers, 50 to 500
SendingSequence · nine steps
and four more, out to six months
Trusted by salespeople who work at these companies


How it works
You describe the campaign. Outsales writes the sequence.
From a one-line brief to a full sequence, each step with its own timing, copy and rules, and every email written per contact on the day it goes out.
Build a full sequence by chatting with AI
You don't write the emails. You tell Outsales what you're selling, who to, and the angle you want to try. It lays out the sequence: the steps, their timing, and what each one has to do. The emails themselves are written later, one per contact.
- Iterate in plain English with quick-reply buttons
- Controlled mode: same subject, AI varies body per contact
- Experimental mode: AI tests subject and angle, learns from results
We sell HR software to companies with 50 to 500 employees. I want demos with HR managers.
HR managers at companies that size. I found 3,180 of them.
One thing first: tight control of the copy, or should I experiment?
Nine steps written
and six more, out to six months.
Contacts
Bring your list, or let Outsales find one
Three ways in, one flow. Duplicates are caught before they cost you, and missing titles, companies and emails are filled in on the way.
Discovery
Describe your ICP: AI finds matching people across millions of profiles.
Company Domains
Paste a list of company domains. AI finds the right titles inside each.
Add Contacts
CSV upload, paste, or manual entry, with auto-dedup and custom field detection.
Control every step: copy, timing, attachments, brand rules
Steps are the heart of every campaign. Edit the subject and the body. Send a deck or a one-pager as a link rather than a file, so the message stays out of spam. Lock the company name exactly as it is written.
- Drag to reorder steps, set delay per step
- Per-step AI settings: model, banned phrases, length cap
- Cloud attachments: link in email, no broken files
Per contact
Each email generated from scratch, per contact
No merge-tag templates. Each email is composed from scratch using contact context, your knowledge base, and your rules.
Re: hiring 20 people a month without the paperwork
You mentioned hiring doubled after the last round. The part that usually breaks first is the paperwork behind each new starter, and that is the piece we take off your desk in week one.
Written for her, not filled in.
Re: running HR without an HR person
At forty people you probably do not want an HR hire yet. That is the gap this fills: the admin runs itself, so nobody has to own it as a job.
Written for him, not filled in.
Same step, same goal. Different subject, different angle, different opening. No shared sentence between them.
Daily caps and reply detection that protect your domain
A burnt domain is hard to bring back. Outsales sends through your own provider, never past the daily limit, never twice to the same person, and never before you approve if you want the last word.
- Daily caps per provider, override per org
- Multi-provider routing: Gmail, Outlook, SendGrid, Resend, SMTP
- Reply detection auto-stop, with a classifier behind it
Aria Stone replied. Step 3 cancelled before it sent.
Classified as a genuine reply, not an out-of-office.
Track opens, clicks, and replies for every step
Every campaign tracks the full funnel from companies found to replied. Email Performance breaks down opens, clicks, and replies per step. Engagement and Role Insights show which titles and cohorts respond.
- Discovery funnel: people, approved, enrolled, contacted, replied
- Email performance: sent, open, click, reply per step
- Role insights: which titles reply, which industries convert
Reply rate by role
HR managers reply five times more often than CEOs. Build the next list accordingly.
Controls
Everything you reach for once it is running
A campaign in flight needs more than a good first draft. These are the controls that keep it yours: review, rewrite, per-step limits, and what happens the moment someone answers.
Review before it sends
Turn on human-in-the-loop and every generated email waits in a review drawer. Approve it, edit it, or reject it.
Regenerate with feedback
Say what was wrong with a draft and it writes another one on the same contact and the same step.
Change your mind mid-campaign
Rewrite the pending emails with your new strategy. Already-sent ones are untouched, approved ones stay protected.
Step 2 settings
Set the limits per step
The model, the length cap, and the phrases it is never allowed to use, chosen for each step separately.
Written by you
Written by the AI
same sequence
Write some steps yourself
Pin your own template to a step and let the AI handle the rest. Written and generated steps sit in the same sequence.
Replies sorted on arrival
A real answer stops the sequence. An out-of-office reschedules it. A bounce takes the address out.
linked, not attached
Attachments that stay out of spam
A deck or one-pager goes in as a cloud link rather than a heavy file, so the message keeps its deliverability.
Alex Morgan
Sales Director
Outsales
Your signature, every time
Your personal or team signature is appended to every email the AI writes, without you pasting it in.
Frequently asked questions
Want the AI to prospect for you, not just sequence? Meet the AI SDR →
