Sequencer
12,327
+18% vs last week
48.4%
industry avg 22%
11.2%
+2.1pp vs last week
5
1 draft
Trusted by salespeople who work at these companies
Build a full sequence by chatting with AI
You don't write five emails. You tell an AI what you're selling, who you're selling it to, and the angle you want to try. It produces the entire sequence — subject lines, body copy, cadence, fallbacks.
- Iterate in plain English with quick-reply buttons
- Controlled mode — same subject, AI varies body per contact
- Experimental mode — AI tests subject + angle, learns from results
- Save and resume — close the wizard, come back later
Design with AI
Strategy chat • Series A founders
Controlled
Same subject, AI varies body
Experimental
AI tests subject + angle
Bring your list — or let Outsales find one
Three sources, one wizard. All dedup-aware. All with AI enrichment baked in.
Discovery
Describe your ICP — AI finds matching people across millions of profiles.
Company Domains
Paste a list of company domains. AI finds the right titles inside each.
Add Contacts
CSV upload, paste, or manual entry — with auto-dedup and custom field detection.
Control every step: copy, timing, attachments, brand rules
Steps are the heart of every campaign. Edit body and subject. Attach a deck or one-pager via cloud storage — no heavy MIME, no spam-flag. Lock the company name exactly as it appears.
- Drag to reorder steps, set delay per step
- Per-step AI Settings — model, banned phrases, length cap
- Cloud attachments — link in email, no broken files
- Bulk regenerate with mandatory feedback (AI learns)
Each email generated from scratch, per contact
No merge-tag templates. Each email is composed from scratch using contact context, your knowledge base, and your rules.
AI Compose per contact
Each email written from scratch using contact context, knowledge base, and similar past sends.
CSV columns detected
Custom CSV fields, always on
Detected columns are active by default. Describe them in English. AI uses them as context.
Banned phrases
Brand-safe by default
Custom Instructions org-wide. Banned phrases blocked. Conditional clauses enforced.
Hi {{first_name}},
Hi Sofia,
No placeholder leaks
Quality validator hard-blocks any email with unresolved merge tags before send.
Reply detection auto-stop
When a prospect replies, the sequence stops and classifier routes the reply (positive / OOO / question).
A/B testing on subject
Generate N variants, distribute round-robin, detect the winner with statistical significance.
Daily caps and reply detection that protect your domain
Cold outreach reputation is fragile. Outsales routes every send through your provider with daily caps, advisory locks, thread-aware logic, and human-in-the-loop approval when you want it.
- Daily caps per provider — Gmail 100, SendGrid 500, override per org
- Multi-provider routing — Gmail, Outlook, SendGrid, Resend, SMTP
- Thread-aware sends — replies on existing threads
- Reply detection auto-stop + classifier (positive / OOO / question)
Reply detected — auto-stop
sofia@northbridge.co replied to step 2 · sequence paused for contact · classified positive
Track opens, clicks, and replies for every step
Every campaign tracks the full funnel from companies found to replied. Email Performance breaks down opens, clicks, and replies per step. Engagement and Role Insights show which titles and cohorts respond.
- Discovery Funnel — Companies → People → Approved → Enrolled → Replied
- Email Performance — Sent, Open, Click, Reply per step
- Engagement heatmap — opens by time of day
- Role Insights — which titles reply, which industries convert
Discovery Funnel
Email Performance
Sent
28,945
Open
44.8%
Reply
7.6%
Frequently asked questions
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